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作者(中文):林黃彰
論文名稱(中文):參與優質國際社團─國際扶輪社,改變人生
論文名稱(外文):Engaging Rotary Club - an exceptional international social organization, Changing Lives
指導教授(中文):林哲群
口試委員(中文):張焯然
黃裕烈
楊屯山
蔡錦堂
學位類別:碩士
校院名稱:國立清華大學
系所名稱:高階經營管理碩士在職專班
學號:101075518
出版年(民國):103
畢業學年度:102
語文別:中文
論文頁數:55
中文關鍵詞:企業社會責任人生上半場人生下半場優質扶輪服務扶輪核心價值扶輪公共形象扶輪超我服務扶輪的價值傳承
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企業社會責任(CSR: Corporate Social Responsibility)是企業承諾持續遵守道德規範,為經濟發展做出貢獻,並且改善員工及其家庭、當地整體社區、社會的生活品質。

企業社會責任,在台灣早已不是陌生的話題。在企業、消費者與媒體的共同努力下,許多企業已經意識到,除了賺錢拼經濟之外,企業更有能力擔任社會向善的領導能力量,藉由企業社會責任的實踐,將「取之於社會、用之於社會」理念發揮到極致。

學生所經營錡宏科技(股)公司成立於民國74年,專業製造機電精密產品、逆向工程且由國外引進技術並自行研發高壓斷電系統,經過不斷的努力與精良的過程,此一系統到目前為止是全國最具專業、最精密且已獲得台電認證的優良技術,並成為一家極具規模及競爭能力的優良企業。

在經營事業有些微成就,學生心理時常想著:如果以足球賽來看待人生,球賽的勝負取決於下半場,而不是上半場;想想自己人生上半場所做的是小我,在追逐成功;期許自己在人生下半場肩負著些許對終身學習的熱忱,和基於企業社會責任,做大我是我們的想望,來達成有意義的人生旅程。當四十五或五十歲生日迫近時(大部分人最早在四十出頭、最晚在五十幾歲)就會出現這種現象,或許會有奮鬥的疲累與成功的恐慌這種錯綜複雜的感覺。我開始意識到,自己不能也不願就這樣過一輩子。至少我的情況就是如此。心裡知道,不到10-15年就可以安穩地退休;但同時也知道自己仍算壯年、有活力、有才華,而且最重要的是,我根本不想像那群「老人家」一樣待在家裡養老,想在剩餘的年日裡做些有意義且可表現真我的事情,想透過更多琢磨、發展一些既有的寶貴技能;而我內心不斷激發出來的利他觀念,也讓自己願意做些奉獻,好讓世界可以因自己的緣故有所改善,於是學生選擇參與優質國際社團─國際扶輪社,擔任地區扶輪領導人,改變人生。

企業之活動經由本業及服務為社會提供「貢獻」。社會關懷雖不是企業之本務,但是,關懷卻是任何一個有意義的生命體---不管它是個人,或是個企業體---應具有之「本質」。這是一個做善事被當作秀看的年代。以往扶輪社在台灣每個角落,各做各的,低調不張揚的行善,身為扶輪人,學生將膺任國際扶輪3500地區2015-2016地區總監,定將清華EMBA習得之各種專業訓練及管理智識,並融入自己擅長的人際關係、公共關係,以扶輪人應有的熱誠推動優質扶輪服務,彰顯扶輪核心價值、扶輪公共形象、並且熱心地為社會、社區做善事,將所學和所得盡力回饋社會,做出扶輪超我服務,扶輪的價值傳承,以善盡企業社會責任。
Engaging Rotary Club - an exceptional international social organization, Changing Lives
Corporate Social Responsibility, CSR, is the corporation's commitment to contribute to the people, planet and profit in the quality of life of her employees and families, the local community and quality of the social environments, by steadily maintaining the moral ethics and the profits for economic development through responsible and sustainable approaches.
The concept of CSR is far from new in Taiwan. Through the joint efforts of corporations, consumers and media, more and more corporations in Taiwan are aware of that in addition to their own prosperity they are capable of serving as drive force through leadership toward decent social ethics and making most out of the ideal of "Grow self from the society first and feedback to society late on" by substantially and sustainably carrying out the CSR commitment.
Keyhon Technology Corp, founded and led by the author in 1985, has been specialized in developing and building high precision electrical device and products through in-house reverse-engineering R&D and the latest techniques introduced from overseas. Among all products the High-voltage UPS, created and built on our in-house R&D, set a milestone the field in Taiwan thanks to the strategic approach of steady dedications and sophisticated processes. And As so far this HV UPS is well accepted as the top expertise and precision system nationwide here in Taiwan and it won certification of technique excellence by Taipower Corp. Nowadays, Keyhon is among the top notched corporation list in terms of production scale and competing strength.
While attaining career goals, the writer often felt the urge: “Taking your life as a soccer game, you rely on strong second half in win. You spend the first half of your life running for personal success, as the Lesser Self; then the second half expanding and devoting to something much greater than yourself, as the Greater Self, to make your life a meaningful journey, by holding the zeal on continuing learning and taking the CSR enthusiastically.” Often than not the urge of transition arises in your late 40 something at this transition moments of your life you will experience bitter and sweet feelings about your strive, success and more. Years back, in reply to the urge, I decided not to drift on the troubling water of ups and downs; I had a clear picture that to me the peaceful retirement life was coming in merely 10 -15 years, also another picture that I was far from elderly, still full of vigor and creative mind, and the most vital point was that I could not imagine staying home killing time like other “elders” do. More precisely, for the coming primetime, I was determined to "doing something meaningful and best demonstrating who I am as a person, by honing up core competences and putting into practice my ideal of making the world a better place to live through devoting to the society thanks to the increasing 'beyond self-interests' motivation in my mind." So before long I made a choice - to join Rotary Club for 'engaging the exceptional international social organization, changing lives - by taking office of district leadership.

A corporation normally makes "contributions" to the society and communities through activities of her expertise in specific industrial sector, and her services. Social care, while being not the purpose of a business corporation, should be 'a must element' within 'the nature' of a meaningful entity no matter being a person or a business entity. The practice of Rotary services by Rotary Clubs in Taiwan is typically performing and making contributions to the communities quietly, in a low key, and all alone - making benevolence without raising the voice. Why? A misinterpretation taking 'social care activities' as "a show" for putting up the air. As a Rotarian I take it as a pride and one of a kind opportunity to address the said misinterpretation among people on Taiwan. Now as I am scheduled to take office of 2015-2016 District Governor for Rotary International District 3500, I am committed to advocate and promote the excellence in Rotary services by making the most out of what I have acquired in various expertise trainings and management knowledge at the EMBA program of NTHU, and making use of my core competencies such as Interpersonal Relationship, Public Relation, etc. and the very passion to Rotary Services. More specifically the goal of Engaging Rotary, Changing Lives" will be achieved and can be achieved by my two fold commitments - to fulfilling the CSR by delivering constructive feedbacks to the society more in Lesser Self role, and to achieve the objectives of advocating Rotary core values, promoting Rotary public image, offering Service above self, and maintaining Rotary heritage, through leadership and more in Great Self role.
第一章 緒論…………………………………...……………………………………1
第一節 研究背景與動機…………………………………………………..……1
第二節 研究目的………………..……………..…………………………..……2
第三節 研究方法………………………..……..…………………………..……3
第二章 國際服務社團介紹…………………………………………..…..……..4
第一節國際扶輪社………………………………..…………….…..…..……..4
第二節國際獅子會…………………...……..……………..………..…..……..5
第三節國際同濟會……………...………………...………..…………….……7
第四節國際青年商會…………..………………………..…………….……...8

第三章 國際扶輪社…………………………………….……………… ………10
第一節 何謂扶輪?……………………………………………………………10
第二節我為何會成為一位扶輪員?……………………………………………10
第三節 扶輪組織………………………………………..……….…………….18
第四節 扶輪的公共關係……………………………………………..………..19
1、 扶輪的公共形象……………………………………………………..19
2、公共關係的元素……………………………………………………..20
第五節 五大服務與扶輪計劃…………………………………………………21
1、五大服務……………………………………………………………..21
2、扶輪計劃……………………………………………………………..21
第六節 扶輪六大焦點領域說明與目標………………………………………22
1、和平與衝突預防/解決……………………………….…..…………..22
2、疾病預防與治療……………………………………………………..23
3、水與衛生……………………………………………………………..23
4、母親與兒童健康……………………………………………………..23
5、基礎教育與識字……………………………………………………..23
6、經濟與社區發展……………………………………………………..23
第四章 扶輪基金會……………………………………….…………………..24
第一節 扶輪基金會簡介………………………………….……………...……24
第二節 扶輪基金會未來願景計劃……………………………………………24
第三節 教育計劃………………..……………………………….…..………...25
第四節 扶輪基金會的獎助金……………………………………….….……..25
第五節 基金發展………………………………………………………………26
第六節 扶輪社員可對三個基金捐獻…………………………………..……..26
第七節 扶輪基金會歷史………………………………………………………28
第五章 國際扶輪現況(RI Status)………….………….……….…………….29
第一節 Membership(社員)……………………………………….……………31
第二節 Financials(財務報告)…………………………………………….……36
第三節 ERADICATING POLIO(根除小兒麻痺)……………………….……41
第六章 結論與建議……………………………………………………………..47
第一節 扶輪創新………………………………………………………………47
1、2013立法會議摘要……………………………...…………………..48
2、扶輪社例會創新方式………………………………………………..50
第二節 參與扶輪,改變人生…………………………………………………50
第三節 扶輪人的價值…………………………………………………………51
﹝ 1﹞國際扶輪現況(RI Status)2012-13 Rotary International audited financial statements
﹝ 2﹞Financials https://www.rotary.org/en/document/661
﹝ 3﹞國際扶輪社http://www.ritrca.com.tw/tag/AboutUs
﹝ 4﹞國際扶輪社http://www.ocac.gov.tw/OCAC/SubSites/Pages/Detail.aspx?site=12c87496-80fe-4a12-8503-2f8fbbdb8c09&nodeid=938&pid=13279
﹝ 5﹞國際獅子會http://www.lionsclubs.org.tw/1314/
﹝ 6﹞國際同濟會http://www.kiwanis.org.tw/index.asp
﹝ 7﹞國際青年商會http://www.taiwanjc.org.tw/
﹝ 8﹞扶輪六大焦點領域說明與目標
http://www.rotary2000.org/PDG/pdg_home/05-Download_Center/Ortho/02_%E7%84%A6%E9%BB%9E%E9%A0%98%E5%9F%9F%E8%AA%AA%E6%98%8E%E8%88%87%E7%9B%AE%E6%A8%99.pdf
﹝ 9﹞國際扶輪現況(RI Status)
https://www.google.com.tw/url?sa=t&rct=j&q=&esrc=s&source=web&cd=10&ved=0CHwQFjAJ&url=https%3A%2F%2Fwww.rotary.org%2Fmyrotary%2Fen%2Fdocument%2F85651&ei=hDiQU5f_NsyFlQWqsICgDw&usg=AFQjCNHuvxbaNbMbBFFpwiAhUthRITZspw&sig2=hHZYDcoQSQe0G94niXh1PA
﹝10﹞國際扶輪現況(RI Status)
https://www.rotary.org
﹝11﹞國際扶輪現況(RI Status) https://www.rotary.org/en/financials
﹝12﹞根除小兒麻痺等疾病計畫
http://www.rotarydistrict3460.org/foundation.php?id=8
﹝13﹞根除小兒麻痺等疾病計畫﹝維基百科﹞﹝2014.01扶輪月刊﹞﹝2013.03扶輪月刊﹞
﹝14﹞根除小兒麻痺等疾病計畫http://www.rotarian-publication.org/%E6%89%B6%E8%BC%AA%E5%9F%BA%E9%87%91%E6%9C%83/%E6%89%B6%E8%BC%AA%E5%9F%BA%E9%87%91%E6%9C%83%E7%B0%A1%E4%BB%8B.htm
﹝15﹞根除小兒麻痺等疾病計畫http://www.rotary2000.org/PDG/pdg_home/RRFC/100/Rotary&Polio.pdf
﹝16﹞根除小兒麻痺等疾病計畫http://www.rotarian-publication.org/%E6%89%B6%E8%BC%AA%E5%9F%BA%E9%87%91%E6%9C%83/%E6%89%B6%E8%BC%AA%E5%9F%BA%E9%87%91%E6%9C%83%E7%B0%A1%E4%BB%8B.htm
﹝17﹞根除小兒麻痺等疾病計畫﹝2014.01扶輪月刊﹞﹝2013.03扶輪月刊﹞
http://www.rotarian-publication.org/index.htm
﹝18﹞扶輪基金會https://www.rotary.org


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